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EVERY
PICTURE TELLS A STORY...

...
place your mouse over any of
the pictures and see what you
can discover.
MUSIC
MAESTRO PLEASE

As
each page is opened you should
hear some music, to compliment
each story so, unless
you hate music, turn
on the sound and ENJOY!
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Jarrold
Design Department 1962
Michael
Oliver: Manager
Mike
Fuggle: Head Designer and Deputy Manager
Barry
Butcher: Designer
Albie Gray: Designer
Tony Mullins: Designer
Ivan Roy: Designer
Tony Shearing: Designer
Felix
Bernasconi: Artist
John
Newland: Designer & Artist
Nita
Coxall:
Xerox Operator
Ann-Marie
Arbon: Design Assistant
Una
Cane: Design Assistant
Sue Howes: Design Assistant
Hazel Lemon: Design Artist
Sylvia Pointer: Design Artist
Tessa Taylor: Design Assistant

Jarrold
Lion
The
trademark of Jarrold & Sons Ltd, used on all the Companys
printed products, as well as on their stationery and the flag
flying from the top of St James Yarn Mill.
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Jarrold
Magazine 1962

EDITOR:
R T Skipper
DESIGN: A Gray
COVER: John Newland
News
& Chatter
BONNY
BABIES
The
Bonnie Babies Competition was judged by Mrs Peter.
This
was a very difficult job, she said, as all the
babies looked beautiful and their ages varied so much that
to judge on good looks alone was quite impossible.
However,
the camera had caught an extra lifelike quality and personality
on some of the photos and that is how the three winners were
chosen.

The
first prize went to Nicholas Neale, son of Mr T. Neale, Bindery,
and runner-up was Michael McCullough, grandson of Mr W. A.
Knox, Bindery. Third prize went to Helen Newland, daughter
of Mr J. Newland, Design.
THE
NEW COVER
The
design of the new cover is by John Newland of Design Artists.
At
first sight we refused to believe we were really going to
look as smart as this, and I began to suspect John of attempting
to start a new art movement (we are just about due for another)
called Futurism.
Now,
however, that the Jarrolds new look is nearing completion,
I think readers will agree that the restyled cover has aptly
captured the spirit in which the new building was conceived:
bright, lively and forward-looking.
JARROLD
QUEEN 1962
Congratulations
to Miss Coral Ransom, Bindery, who was chosen Jarrold
Queen for 1962.

Miss
Ransom, unfortunately, was not chosen Norwich Queen
of Industry, but as she herself saidS:
Too
bad I couldnt win the Queen of Industry for you. I made
a try; perhaps better luck next time!
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NOW
ONLINE!
ALBIES
POEMS:
Reflections of a Norfolk Lad.
If
you have enjoyed reading Albies Tales you may like
to take a look at his books of short poems, containing many
beautiful, and well-illustrated, pieces of poetry
some even in Norfolk dialect!
Published
online for the first time, just click the links below to
be enchanted by Albies Poetry!
Welcome!
Meet
the boy Albie
Albie's
Poems
Albie's
Thoughts
ALBIES
THOUGHTS:
A Poetic Journey Through Bygone Seasons.
NOW
ONLINE!

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N HIS TWENTY-FIRST BIRTHDAY Albie received a provisional driving
licence for a motor bicycle with or without a sidecar
all he needed now was a motorbike! He began by looking in the showrooms
of Chapmans of Duke Street, Norwich, where his eye was taken by
a gleaming brand-new Triumph
Tiger Cub. What a little beauty, he thought, and could
hardly wait to get home to tell his parents! However, his father
didnt like the sound of it at all, as he thought the name
was rather aggressive. So Albie would have to think again, he told
his son. R O Clarkes on the corner of Queen Street with Tombland
also came under scrutiny, with Albie gazing in awe at a pristine,
black and chrome Jawa
standing in the showroom window but that wouldnt do
either he was told! It was the same old story every time Albie found
a bike he liked: Thas too fast for yew! or: Thas
too heavy! or: Yewll never git that into the shud!
his father would say.
THREE
WEEKS HAD GONE BY and Albie was no nearer finding a motorcycle that
suited both him and his parents, and he
was beginning to become desperate. Each week he bought a copy of
Motorcycle News, scouring the small ads for something suitable
that would satisfy all the family. Then one day, casting
his eye down the columns of adverts, he noticed one in particular
for Pride
& Clarke, of Stockwell Road, Brixton, offering a variety
of machines by mail order and on special terms!
Ive
seen just what I want, Albie told his parents, brimming
over with excitement. Theyve got a smashin little
Vespa scooter that theyll deliver to our door and
theyll do it on the never never anorl!
Yew
ent hevin no scooter, his father told him,
theyre too dangerous!
But,
Dad, Albie pleaded, thas ony ten
pound down an four pound, five an six a month...
However, he thought it best not to mention it would take all of
thirty-six months before he would be the proud owner!
Small
wheels, he father continued, thas got small
wheels, so yew kin put that idea right outta yar hid for a start!
and I dornt wanna hear no more onnit!
GERMANY
CALLING...
A
few, fruitless weeks later, Albie paused on his way home from work
one day to see if there were any motorbikes for sale in his local
garage Sadlers Garage in Church
Street, just around the corner from the railway station. Boy
Colin, the trainee mechanic, was busy at the petrol pumps, having
just filled up a New Hudson autocycle
with a tankful of BP Zoom.
Are
ya lookin for anything in particlar? he asked,
wiping his hands on an oily rag. Weve got pletty o
bikes just right for a learner! How bout that there
Panther
over there? Jist need a bit o tricolatin up, that do
... or, what about a Velocette? Thas in bits so yewd
hatta put that tergether...
Albie
shook his head: Hent you got anything else?
he asked, not liking the sound, or looks, of what hed seen.
I really want suffin new...
Come
alonga me, Boy Colin replied, heading towards the office.
We may have jist what youre looking for
that ony come in last week but wed betta see
the Guvnor!
Mr
Sadler, said Boy Colin, opening the door to the office, this
here lad watta motorbike, but that hatta be a new un...
Turning
around in his swivel chair, the garage proprietor looked at Albie:
Youre the Co-op managers son, arent you?
he said, getting up from his chair, thas Albie, ent
it? So you want to buy a motorbike?
Yes
but it gotta be a new un, Albie replied, having
his hand shaken until it felt like falling off. Hev you got
anything suitable? The man on the pumps said suffin about
one whas just come in...
Of
course, of course, lad, Mr Sadler said, slapping Albie on
the back. Do you come alonga me an well see what
we can find!
Opening
a door leading into a storeroom, Mr Sadler pointed to a little motorcycle,
still shrouded in protective corrugated cardboard, half-hidden behind
stacks of boxes containing all manner of car parts and accessories.
How
about this then will that do ya? he asked, removing
the brown cardboard to reveal a gleaming blue and cream motorcycle.
Thas a Zundapp
that is do you like it?
Albie
was lost for words. It was the best bike hed seen by far.
Thas
great! he replied, gazing at the shining two-tone paintwork
and the little badges on the chromium petrol tank. Zundapp,
you say? Ive never heard o that afore whas
that when thas at home?
Thas
bin imported by the Ambassador Cycle Co, Mr Sadler replied,
as he removed the last of the protective packing, Kaye
Dons company an that wuz made in Germany!
Made
in Germany? screeched Albie, German? Oh, I shudder
to think what my Dads gonna say!
But
I like it I really do will you keep
it for me, please? he continued, hardly able to contain himself.
I'll hatta tell Mum and Dad first ... but Im sure
thatll be all right!
On
the way home, Albie began to wonder how on earth he was going to
break the news to his parents.
I
am twetty-one, after all! he told himself, with growing bravado.
... But, perhaps, Ill leave tellin them until
the end of the month arter all, Ill hatta wait till
payday anyhow!
ALBIE
BREAKS THE NEWS
During
the last week of April, Albie decided the time was right to break
the news of his proposed purchase to his parents. His
mother, however, already had an inkling that their son had something
on his mind, due to him being rather quiet of late.
Theres
suffin I gotta git orf my chest, he told them one night
at teatime.
I
knew as much! said his mother, jumping to conclusions.
Yew hent got involved wi another mawther,
hev yew?
And,
what if I hev? Albie replied.
Dornt
yew dare talk to ya Mother like that! his father said,
getting down from the table and sitting in a fireside chair.
Theres
a rather nice motorbike in Sadlers Garage, Albie continued,
trying his best to explain, and I think youll like this
one...
Oh,
thank goodness! chipped in his mother, relieved at
being spared an account of another failed friendship. A motorbike
in Sadlers, yew say? Whas it like? Tell us all about
it then...
Thas
a furriner, from what I hear! Albies father
declared, looking up from reading The Eastern Daily Press.
Mr Sadler hev told me all about it in the Co-op!
Albie
began to fear the worst, realising how foolish hed been in
expecting it to remain a secret in a town the size of Sheringham.
Its
very well made, Albie continued, plucking up courage
to tell his parents all about the motorcycle. Its a
Zundapp, and made in Germany, or so I wuz told ...
Germany?
Germany? his father yelled, leaping up from his chair
and throwing down his newspaper in disgust. I fought for my
country, I did! Whas wrong with suffin mearde in England?
A Triumph or a BSA?
Calm
down, Albert, said his wife, arter all, the boy did
look at a Triumph Tiger, but yew said that wuz too aggressive.
Thas
ony a small bike, Albie pleaded, in a last-ditch
attempt to win his parents over, and I can just about
afford it with a little help!
Go
on, Albert, she said to her husband, dont be such
a spoilsport, do yew let the boy buy it...
Oh
all right, then, Albie, he replied, slumping
back down in his chair, anything for a quiet life
but dont yew expect any help from me!
ON
THE NEVER NEVER
The
following Saturday morning, Albie went to Sadlers Garage,
in Church Street, to sign the agreement to buy the Zundapp
his Zundapp his very first motorcycle!
Now
Albie, if youd like to fill in a few details and sign on the
dotted line, Mr Sadler, the garage proprietor, told him as
he handed over the forms in triplicate, then we can put the
wheels in motion!
How
Albie was looking forward to doing just that, he thought.
He could hardly wait to get in the saddle, and the quicker he completed
the paperwork the better!
Thas
all that done then, declared Mr Sadler, as Albie quickly scribbled
his signature on the bottom of some agreement or other. That
jist leave the deposit to pay ten pound should do it!
After
handing over a down-payment, Albie was then given a little paying-in
book.
Bring
that in every month, Mr Sadler told him, and do yew
pay what it says here four pound, five shillings and sixpence
without fail, do yew dornt Ill hatta see ya father!
So,
can I have my bike now? Albie asked, impatient
to become a motorcyclist. After all, Ive signed an
paid suffin...?
Mr
Sadler laughed: No, Albie, yew cant hev it yit
thas gotta be registud an we gotta paint some
numbers onnit first dew yew come back next Satdy!
LEADER
OF THE PACK
The
following Saturday, 5 May, Albie went back to the garage in Church
Street, Sheringham, to pick up his Zundapp
Falconette. As he arrived at the garage, there, on the forecourt,
was Bertie Basham a retired signwriter occasionally used
by Sadlers putting the finishing touches to the number
plates.
Yewll
hatta be careful, boy, he told Albie, applying the last brushstrokes
of white paint on the rear number plate, dornt yew touch
them numbers, do yew do thatll smudge.
Mr
Sadler came out of his office with a pair of L-plates
in one hand and the Zundapps log book made out in Albies
name in the other.
I
see yewve got your skid-lid then? he said,
looking at Albie already wearing his smart, two-tone crash helmet
with a little peak. I'll jist git Chris, our foreman, wholl
show yew whas what!
Looking
a bit like a penguin in his new helmet, Albie nodded: Thanks,
Mr Sadler, he replied, I jist cant wait to have
a go!
Chris
Chris, where are yew, bor? the garage proprietor
called out. Come yew on, cut about, will ya?
From
underneath a black Morris
Minor an oily face appeared and, scrambling out at the sound
of his name, Chris joined Albie and Mr Sadler by the Zundapp.
Just
bin showing the trainee how tdo an oil change, Mr Sadler,
Chris said, hands and arms covered in thick, black oil. Carry
on without me, will ya, Boy Colin? he shouted.
Put
these on will ya? Mr Sadler told his mechanic, handing over
the red and white L-plates, and pointing to teh Zundapp. But
clean yar hands first, then gi young Albie a demonstration
but mearke that quick corse the Vicars cars
here for a service!
Mind
you, laughed the garage proprietor, lookin at
it, burial at sea is what that need!
After
cleaning his hands, Chris
bent down and began to fix the L-plates on the Zundapp.
Yew
hatta remember this, he said, as he began to get Albies
new bike ready for the road, first yew hatta turn on the petrol,
here, at this little tap.
Then,
pointing to a lever on the left-hand side: This heres
the kickstart, press that down an shell start!
Climbing
on his Zundapp, Albie sat on the comfortable dual seat: Big
enough for two, he said.
Not
yet, young man, Chris laughed, as Albie gave the kickstart
an almighty whack and the little two-stroke engine burst into life.
Youre a learner, remember? Least thas what
them L-plates on ya bike are for. No passengers until yew pass ya
test!
Albie
began to familiarise himself with the controls. First he turned
the twistgrip and the engine began to race, then he pulled the levers
on the handlebars, one of which operated the front brake
but what of the other?
Thas
the clutch, the mechanic advised him, pull that lever
in afore selecting your gears.
Pointing
down to a foot pedal on the left-hand side of the Zundapp, next
to the kickstart, Chris continued: Thaa the gear lever:
one down thas first gear an two up. But
allus move orf in first!
With
his right foot resting on another pedal, after giving it a quick
prod, Albie realised it operated the back brake. Now he knew
all there was to know about riding a motorcycle,
and he was ready for the road. By now, the tiny 72cc engine had
settled down to a quiet, almost inaudible, tickover, and, pulling
the clutch lever, Albie engaging first gear.
Right! he said, giving the throttle a handful of revs.
Lets see what you can do...
No,
NO! shouted Chris above the noise of the diminutive
two-stroke engine screaming its heart out. Not like that!
Give it quarter throttle, thas pletty enough!
Albie
tried but, as he let go the clutch, the engine stalled.
Theres
suffin wrong wi it, he declared, after a half-dozen
futile attempts to move off the garage forecourt.
No,
thas orl right, replied Chris, the garage foreman. thas
ony the newness onnit that jist needs to bed in. Tell
ya what, Ill gi ya a push orf, then yewll be all
right!
Chris
then proceeded to push Albie on his new motorcycle up Church Street,
where the learner rider engaged first gear.
Thas
it! shouted Chris, as Albie began to weave from side to side
up the road, give it some welly yewll soom master
it! Yewll be the leader o the pack in no time!
After
a slight inexperienced fumbling and grinding of the gears, the little
blue and cream Zundapp was soon bowling along the Boulevard with
Albie completely in control. Or was he?
Wow!
This is the life! Albie declared, whizzing along in
top gear on the road to Overstrand,
with his L plates fluttering in the breeze. Free
at last! Now I can go anywhere, whenever I like! And
that day it seemed like it too, as Overstrand passed by in a blur
and soon Mundesley-On-Sea
began to beckon, firstly the radar tower on top of the hill, then
the Hotel Continental, followed by the seaside town itself. But,
head down in true leader-of-the-pack fashion, Albie
failed to notice, passing through at speed.
Slowing
at the top of the hill next to the old windmill,
Albie looked over his shoulder and, as the road behind was clear,
he turned around and began to head back home. Putting Mundesley
behind him, then Overstrand, Cromer and the Runtons, he realised
he hadnt yet stopped, let alone change gear! By now, he was
an experienced motorcyclist!
NO
WAITING!
Wuh
nothin to it! he declared, as he approached Sheringham
again. Piece o cearke, this! Then, as his Zundapp
began to falter, with its little engine missing a beat or two: Betta
git some more petrol, he decided, and headed back towards
Sadlers Garage.
Riding
along Melbourne Road at its junction with Station Road, Albies
troubles began. For the first time that day, he had to stop! This
he did all right, but when it came to moving off again, that was
a different matter! Being Saturday, half of Sheringham seemed
to be wandering about, parading up and down Station Road looking
in the shops, and each time Albie tried to move off pulling
the clutch lever, engaging first gear and revving the throttle
the Zundapp stalled.
Blimmin
thing! he complained, losing patience, I told
Chris there wuz suffin wrong with the darned thing, but he
jist wunt listen, would he?
Then,
with the road ahead clear, Albie tried one last time gritting
his teeth with sheer determination and grasping the handlebars until
his knuckles went white!
Twisting
the throttle all the way round, with the engine protesting vociferously,
Albie suddenly let go the clutch!!!
In
an instance, the Zundapp and Albie flew forward with
the speed of an arrow. The front wheel began smoking as it lost
adhesion and took to the air!
With
no time to turn the handlebars, Albie and machine headed
out of control towards the opposite side of Station Road,
with their progress halted by a stationary No Waiting
sign outside a butchers shop!
Laying
in an untidy heap on the road with his little blue and cream Zundapp
dumped, unceremoniously, beside him, Albie sensed the only hurt
was to his pride!
With
the rear wheel still spinning and the engine revving fit to burst,
Albie struggled to remount his motorcycle. Before he could do so,
Reggie
Pope, the proprietor of the butchers shop, dashed out
with a meat cleaver in one hand and a string of his best sausages
in the other.
Are
yew orl right, boy? he enquired; then, recognising the lad:
Why, thas young Albie, ent it? What on arth
are yew playin at?
I
always get off like this! Albie was reported
as having said although no written proof of this exists
however, word of the lads latest escapade was swift to reach
the Co-op and Albies father! and it was to be
the talk of Sheringham for a good few months afterwards!
As
for
Albie? Well, he didnt care: You arent a
true motorcyclist until youve fallen off once,
are you? he said. But, as it happened, it wasnt to be
the only time!
NEXT:
A testing time
for Albie but will he ever live it down!
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love to hear your comments
or email:
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